FRACTIONAL CXO | $80M+ RAISED | 350+ CLIENTS | 25 ACQUISITIONS | TEDX SPEAKER

I Don't Coach.
I Install the Machine That Scales Your Business.

I've built 3 seven-figure companies, managed 25 acquisitions, and installed operational systems that turn $300K founders into $1M+ operators. I don't sell motivation. I install the infrastructure your business is missing — org charts, SOPs, dashboards, and decision systems — inside your business, with you, in 90 days.

Apply for a Strategy Session

Limited to 6 clients per quarter  ·  $10K–$100K  ·  Application required  ·  Response in 48 hours

3
7-Figure Companies
$80M+
Revenue Raised
350+
Clients Served
25
Acquisitions
$3.5M
Single Day Revenue
45+
Masterminds
The Problem

You Proved You Can Sell.
You Haven't Proven You Can Scale.

Let's be direct. You figured out the hard part. You found an offer that works. You crossed $100K, $200K, maybe $500K. You're closing deals on instinct, you're delivering on grit, and you've built something real.

But your business is a beautiful mess.

There's no org chart. No SOPs. No dashboards. No meeting rhythm. No delegation system. Every decision, every fire, every client problem still routes through you. The growth that got you here is the same growth that's about to break you.

You've tried to fix it. You hired and it didn't work. You bought courses that collected dust. You joined a mastermind that gave you ideas but no installation. You don't need more theory. You need someone to build the damn machine.

  • You work 50–70 hours a week and still feel behind
  • If you take a week off, revenue drops and things break
  • Your team asks you the same questions weekly because nothing is documented
  • You have zero dashboards — you run on gut feel and Slack messages
  • You've hired VAs or contractors and it didn't stick
  • You know you need systems but every attempt gets swallowed by the day-to-day
  • You're making money but have no idea where it's actually going

“If you checked 4 or more, you don't need another course. You need someone to come in and build the damn machine.”

— Ali
The Shift

The Bridge from $300K to $1M
Isn't More Revenue. It's Infrastructure.

I've been inside hundreds of businesses. Coaching companies. Agencies. E-commerce. SaaS. Real estate. Consulting firms. Service businesses. Across 12+ industries and 3 countries.

The founders at $100K–$500K are talented. They can sell. They can deliver. They can outwork anyone in the room. That's not what's missing.

What scales is infrastructure. An org chart with ownership. A meeting rhythm. A tech stack that automates the boring. SOPs that turn knowledge in your head into assets in your business. KPI scorecards that tell the truth before things break. A decision protocol that doesn't require you in every Slack thread.

I've spent years building this infrastructure across 12+ industries and 3 countries. I've codified every install into a single repeatable system. I call it The A.L.C.H.E.M.Y. Framework.

The System

The A.L.C.H.E.M.Y. Framework

Seven steps. Ninety days. One operating system.

In classical alchemy, base metals were transmuted into gold. In modern business, chaos is transmuted into systems. The framework below is the exact ladder I climb with every client.

A
Architect
Map the business on one page. Vision, offers, org chart, and the gap between where you are and where you're going.
L
Leverage
Identify the 20% of activities driving 80% of results. Cut, automate, or delegate the rest.
C
Command
Install the meeting rhythm, decision protocol, and communication cadence that runs the business without you in every thread.
H
Hire
Define roles, scorecards, and the hiring filter so your next hire actually sticks.
E
Engine
Build the tech stack and automations that turn manual work into a system that runs while you sleep.
M
Measure
Install the CEO dashboard and KPI scorecards that surface truth before problems become fires.
Y
Yield
Compound the system. Reinvest gains into the next leverage point. The machine grows itself.
$80M+
Revenue
1,300+
Books Read
TEDx
Speaker
65 lbs
Transformed
3
Countries
2
Bestseller
The Operator

I Didn't Learn This From a Course.
I Lived It.

I've built 3 seven-figure companies from the ground up. Raised over $80 million in revenue. Managed 25 acquisitions across 3 countries. Served 350+ clients across 12+ industries.

I've generated $3.5 million in a single day. Hosted 45+ masterminds. Spoken on dozens of stages, including TEDx.

But here's what separates me from every other advisor on your feed:

I installed the same operating system in my own life. 29% body fat to 13%. Sixty-five pounds gone. Full biometric tracking. The same ladder I install in your business is the one I climb every morning.

I'm a polymath. 1,300+ books read. Philosophy, behavioral psychology, systems theory, theology, finance, operations. I read so my clients don't have to.

I'm a man of faith. I believe in building a global network, maxing every stat in life, connecting work with purpose, and leaving people more equipped than I found them.

My first book, Alchemy of Adversity, became a bestseller. The second is in progress. 200K+ words across both. None of them theory. All of them earned.

The Proof Is Personal

The System Doesn't Just Work on Businesses.
It Works on Life.

Before the System

  • 29% body fat
  • No tracking, no protocols
  • Reactive schedule
  • Inbox running my day
  • Goals without measurement
  • Energy crashes by 2pm

After the System

  • 13% body fat — 65 lbs gone
  • Full biometric tracking
  • Calendar-blocked, ritual-led day
  • Inbox processed twice daily
  • Weekly scorecard, monthly review
  • Sustained energy from 5am to 9pm

“If the system works on the hardest project you'll ever manage — yourself — it works on anything.”

The Engagement

Three Ways to Work With Ali.

Choose the level of partnership your business is ready for.

The Intensive
$10,000
90-day guided group installation
  • Full A.L.C.H.E.M.Y. video curriculum
  • 12 weekly group coaching calls
  • Complete template vault + Notion OS
  • Private cohort community
  • 2 private 1-on-1 calls with Ali
  • Alchemy Audit (start + finish)
  • Payment plans available
Apply Now
The Philosopher's Circle
$100K /year
12-month embedded fractional CXO
  • 48 weekly strategy calls
  • Unlimited Slack access (Mon–Fri)
  • Quarterly in-person strategy days
  • Monthly team coaching calls
  • Full system maintenance + evolution
  • Executive network introductions
  • Annual audit + roadmap
  • Max 3–4 clients at this tier
Apply Now
The Receipts

I Don't Show Testimonials.
I Show Installed Systems.

Every engagement ends with infrastructure the client owns — documented, deployed, and running. Below: three recent installs.

From Chaos to System
Media & Events Company
Before

No structure. No meetings. No org chart. Founder in every decision. Content output stalled. Team flying blind.

Installed

Full Notion OS. Org chart. Mon/Thu cadence. Social media block. SOPs for every recurring deliverable. Founder dashboard.

After

Team executing independently. Content 5x'd. Founder freed from daily ops to focus on partnerships and growth.

Brand Built from Zero
Professional MMA Fighter
Before

World-class talent. Zero business infrastructure. No brand. No team. No content engine. Sponsorship money sitting on the table.

Installed

Full brand identity. 90-day roadmap. Sponsorship deck. Content calendar and production system. Manager-ready org chart.

After

Professional brand launched. Sponsorship-ready. Structured weekly content. First major partnership conversations opened.

5-Department Operations Overhaul
Consulting Firm
Before

5 departments running independently. No cohesion. Founder managing every thread. Decisions stalling. Hiring chaotic.

Installed

Unified ops across all departments. Role definitions. Standardized scorecards. Cross-department meeting rhythm. Hiring filter.

After

Cohesive operation. Documented systems. Founder became CEO instead of fire chief. Team accountable to scorecards, not Slack.

The Path

Four Steps to a Business
That Runs Without You.

01

Apply

5-minute application. Tell me about your business, your bottleneck, and what you've already tried.

02

Strategy Call

I review your Alchemy Audit, then we get on a 60-minute call to map the gap and the path forward.

03

Choose Tier

We decide together which level of partnership matches your stage, your speed, and your stakes.

04

Installation

We build the machine. By Day 90, you have infrastructure you own — not a course you forgot.

Questions

Let's Address the Obvious.

Is this really worth $10K–$100K?
If your business runs you instead of you running it, the cost of staying stuck is higher than the cost of installing the system. The Intensive runs 90 days. If we don't install measurable infrastructure — org chart, SOPs, dashboards, meeting cadence — you keep paying yourself in chaos every quarter. Most clients earn the engagement back inside 90 days through reclaimed founder time alone.
I don't have time for this.
That's the symptom. The reason you don't have time is exactly why you need this. We schedule the work in 90-minute weekly blocks. By Day 30 you'll have time you didn't have before — that's the point. Founders who say they don't have time to install the system are the same ones working 60-hour weeks indefinitely.
How is this different from a course or a coach?
Courses give you knowledge. Coaches give you accountability. I install the actual infrastructure — the Notion OS, the SOPs, the dashboards, the org chart, the meeting rhythm — inside your business with you. You own it when we're done. The deliverable is a working machine, not a binder.
What if hiring hasn't worked for me before?
Hiring fails when you don't have the infrastructure to delegate INTO. We build the system first — clear roles, documented processes, scorecards — then your next hire actually sticks because they have something to plug into. Most "bad hires" are actually missing infrastructure wearing a person's name.
What industries do you work with?
Founder-led businesses doing $300K–$5M: agencies, coaching, e-commerce, SaaS, real estate, professional services, media, consulting. The framework is industry-agnostic because the operational problem at this stage is the same: too much in your head, not enough in the system.
Do you guarantee results?
I guarantee installation. We will install the org chart, the SOPs, the dashboards, the meeting rhythm, and the decision protocols — documented and deployed inside your business. The growth is yours to drive. But you'll have the infrastructure to drive it, and that's the part that's been missing.

Your Business Won't Fix Itself.

Six clients per quarter. Application required. If you're serious about installing the machine, this is the door. Apply below and I'll respond inside 48 hours.

Apply for a Strategy Session

Application takes 5 minutes  ·  Response within 48 hours  ·  Limited to 6 clients per quarter

THE ALCHEMY FRAMEWORK  ·  ALCHEMY ADVISORY  ·  ALI

3 SEVEN-FIGURE COMPANIES  ·  $80M+ REVENUE  ·  350+ CLIENTS  ·  TEDX SPEAKER